After launching a product, there are three common options for continuing its development:
A. Continuously adding new features and refining existing ones. This typically involves assigning a new or smaller development team to continue working on the project.
B. Handing over the project to the client’s internal team. Some clients prefer to have control over development after the initial launch, in which case the project is transferred to a new team within the client’s organisation. We may assist with the selection process for this team.
C. Pausing development and only adding new features or updates as requested. This is often the case for clients who prioritise user acquisition after launch and only require specific new features at a later stage.